Energy & Utilities
Energy Services
Customer Analytics, Marketing & Sales Excellence
Case Study
U.S. CNG market segmentation to drive value creation through business expansion
Client situation
A leading U.S. natural gas supplier, active in the compressed natural gas (CNG) supply, realized the favorable environment for further CNG expansion due to low and stable natural gas price outlook
Project approach
SDI performed a series of analyses to develop a comprehensive market understanding through a combination of market sizing, customer segmentation, and CNG network analysis efforts and defined a winning expansion strategy
Outcome
SDI’s focused assessment approach resulted in a clear prioritization of those cities and corridors for further CNG fueling station development that promised sustained value creation for our customer in the long term