Energy & Utilities Transmission & Distribution
Customer Analytics, Marketing & Sales Excellence
Case Study Energy Transmission and Distribution

Case Study

Smart meter customer segmentation and analytics

SDI supported a leading utility to define a roll-out plan for its nationwide smart meter program via segmenting and prioritizing customers for the phased roll-out

Client situation

Client looked for an effective customer segmentation approach to maximize impact of the smart meter program during the roll-out period, which is set for ~5 years

Project approach

SDI leveraged its proven needs-based customer segmentation approach to identify customers with greatest potential value add for them and for the grid from the smart meter installation


SDI successfully identified a number of attractive industrial and commercials segments to focus on first as well as developed initial value propositions for

Case Study Energy Transmission and Distribution

If you are interested in this case study, then please provide your contact details so that we can set-up a follow-up conversation with you.

Terms & Privacy

By checking the box below, I agree to the terms & privacy policy of this webpage. Please see our Legal Information page for more details.

Please calculate 6 plus 1.