Case Study
Business unit strategy assessment for international food manufacturer
Client situation
A large international yeast manufacturer needed to better understand the most attractive market segments to focus on and develop several production capacity scenarios to facilitate long-term planning and decision-making
Project approach
SDI analysis was based on a strong foundation combining primary and secondary research to assess market size, trends, customer segments and products as well as to estimate the need for capacity expansion to cover new market segments
Outcome
Within a short timeframe, SDI was able to deliver a set of well-defined strategic options for capacity expansion including preliminary investment plans driven by identified potential in attractive market segments and supported by a comprehensive strategy document